Why buy shares?
Shares are the backbone of the majority of investment portfolios. Whether it be an individual’s online trading account or a pension fund, shares are bought for capital appreciation and dividends.
Individual investors have an array of online share dealing platforms to choose from, each with their own charging structures and dealing commissions. The Investment Superstore Share Dealing Comparison Tool is available to help new and experienced investors to make an informed decision on which service is best for them.
Tax Efficient Investing
Shares can also be bought and sold with tax efficient wrappers such as Stocks & Shares ISAs
You can visit comparisons of these specific products to learn more about charges for each wrapper.
Shares or Funds?
Many Share Dealing platforms also offer access to fixed-income products such as bonds as well as mutual funds such as OEICs and Unit Trusts.
Equity funds are made up of shares that satisfy the mandate of that particular fund, for example ‘UK Income’ or ‘North American Smaller Companies’. Buying funds can help diversify your portfolio but attract high on-going costs.
Many share dealing platforms will offer overseas shares which you can buy and sell just like UK listed shares. You may have to pay extra to buy overseas shares and some platforms can have a limited selection.
Investment Superstore Risk Warning & Disclaimer: All Investment involves risk. Please ensure you understand these risks before you undertake any investments. Investments that use leverage and margin such as CFDs, Options and Futures carry a considerably higher risk than traditional shares and are not suitable for all investors. Any information on the Investment Superstore website is general in nature and not a recommendation to act. Investment Superstore does not itself provide any investment advice nor is any of the content on this site an inducement or invitation to enter into any financial activity. Investment Superstore will not accept any liability for action taken after using this website. Investment Superstore may receive remuneration if you click any of the links on this page. If you continue to use this website you agree to this statement and to our terms and conditions.